We are pleased to announce that Stefanie Eskander (Product Designer from the Hasbro Toy Line) will be joining us in person at JemCon 2025!

Stefanie is a toy industry veteran of over 40 years, working full-time for Mattel, Hasbro, Playskool, Tonka, Fisher-Price, Mattel (again), Spin Master, Toys R Us, and Madame Alexander Doll. She has also had her own doll and toy design business for about 20 of those years, designing for Mattel, Hasbro, Fisher-Price, Playmates, MGA, Spin Master, Applause, Small World Toys, Jakks Pacific, DSI, Jazwares, Moose, Manhattan Toy, and many others. 

While at Hasbro, Stefanie was part of the Jem design team, creating the second year Holograms, Jem’s Pet Llama, and contributing to the design of Synergy and Raya. She also worked on several Jem concepts that were not produced, including a Jem make-up head, a Kimber wedding doll, and the 1988 basic Jem & Jerrica dolls.

Some of the lines that Stefanie has contributed to are: Popples, Rainbow Brite, Maxie, My Beautiful Doll, Sweetie Pops, Dolly Surprise, WWF Wrestling Buddies, Cupcakes dolls, Puzzle Place, Sky Dancers, Cabbage Patch Kids, Strawberry Shortcake, Holly Hobbie, Barbie Princesses, Barbie Peek-a-Boo Petites, Trolls, and so many more. 

This will be Stefanie’s third appearance at JemCon, and she is so excited to once again, meet and greet the best fans in the whole doll universe! 

For more information on her visit her website https://stefanieeskanderdesign.com/